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Shopify Rich Snippets: Automatic Installation

The best way to improve the way your Shopify store appears on Google search results is by installing rich snippets. I'll cover how to get your product reviews to show up automatically on Google search results by just installing a single app. We'll cover how you can...

Shopify Robots.txt – Everything you need to Know

If you've recently received an email from Google about your Shopify Robots txt file being blocked, you are probably wondering what this is and how to fix it. In this article I will explain everything you need to know about your Shopify Robots txt file, how it works,...

Why is Page Speed Important for Shopify SEO?

In this article we’re going to cover why page speed is so important for SEO. It’s important to have a website that loads properly because page speed is a critical Google ranking factor. Although page speed is just one of  200 ranking factors, it’s a smart idea to make...
The Dark Truth Behind SEO Automation Tools

The Dark Truth Behind SEO Automation Tools

Here at Adolab, we often get the request for “bulk uploader” tools. Our answer to this is always the same, we care too much about your future to build this type of feature into our app. The dark truth behind SEO automation tools is that they simply don’t work. These...

If I Rank for One Keyword Phrase, Do I Also Rank for Words Within it?

If I Rank for One Keyword Phrase, Do I Also Rank for Words Within it?

A customer recently asked me “Suppose I have a keyword consisting of 3 words, x y z. Is it true that then I automatically also rank for the keywords x and x y? The answer is, it depends. As a good rule of thumb, Google never automatically gives you free passes when it...

How Do I Change How My Google Sitelinks Display in Search Results?

How Do I Change How My Google Sitelinks Display in Search Results?

So you have a Google sitelinks and you would like to change how your business information is being displayed in Google search results. This is a common question for merchants, so read on for our explanation of how sitelinks work and what you can control. First of all,...

Is Duplicate Content Bad for SEO?

Is Duplicate Content Bad for SEO?

In general, duplicate content is bad for SEO and can hurt your ranking with Google. But where do you draw the line between duplicate and unique content? Although no one knows the internal working of Google’s algorithms, there is a pretty good understanding of the...

How to Write an Awesome H1 tag for Better SEO

How to Write an Awesome H1 tag for Better SEO

We’re going to dig deep into what H1 tags are and how you can use them to benefit your site’s SEO. I’ve worked with thousands of e-commerce sites and one thing that I constantly see is a lack of attention when it comes to H1s. But these are really important, so why...

What are Keywords? A Total Beginners Guide

What are Keywords? A Total Beginners Guide

Keywords are important for anyone who has a website and wishes to rank higher. Ranking higher means your products can get more visibility which can lead to more traffic and sales. The entire point of targeting a focus keyword on your website is to be able to rank for...

How to Write an Amazing Page Title

How to Write an Amazing Page Title

Creating a unique page title for each of your products is very important for SEO. Page titles create a unique headline that is displayed in search results. Secondly, Google uses your page title to understand what you're selling so they can try and recommend you in...

What is Image ALT Text? The Beginners Guide

What is Image ALT Text? The Beginners Guide

So you’ve probably heard the term "ALT Text" or "ALT Tags" being thrown around and you’re wondering what they are. Well you’ve come to the right place! In this article, we are going to tell you everything you need to know about image ALT text. We’ll go into great...

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